PepperStreet was asked to take the existing basic website and upgrade it. It needed a redesign to place it firmly in the professional arena. It also needed work on the usability of the site so that information was more readily to hand. The client also was involved in creating new business opportunities and wanted to incorporate a more active blog and social media onto the website, creating a place where web traffic could be driven and hopefully converted into business.
PepperStreet worked closely with the team at Peak Proteins to ensure the design reflected not just their business but also appealed to their client base. The pharmaceutical industry is a relatively traditional industry which is subject to a myriad of regulations with regards to it’s products. The website for Peak Proteins therefore needed to engender trust and reliability. It needed to convey the qualifications and breadth of experience in the staff team so companies looking for their products and services would be reassured they would receive an excellent service and product.